EBI helps London homeowners and landlords understand true market value. Prices move with interest rates, supply and demand, micro-location, and specification, so what you paid even a few years ago may be far from today’s figure. Whether you are remortgaging, insuring, planning a sale, or benchmarking performance, an accurate valuation is essential.
Ways to value a property in London
RICS valuation
A formal valuation by a RICS surveyor is the gold standard for lenders, solicitors, and the courts. Expect a full inspection, comparable evidence, and a reasoned valuation report. Typical costs are £300 to £1,000, depending on property type and complexity. Use this for litigation, probate, Help to Buy redemption, shared ownership staircasing, and secured lending.
Estate agent market appraisal
A free market appraisal from a knowledgeable local agent provides a data-led view of an achievable sale price based on live demand, recent completions, and competing stock. EBI shows actual comparable addresses, under-offer evidence, building-specific performance and time-on-market trends, then sets a pricing and launch plan to maximise early buyer interest while protecting the best price. Compare two or three opinions and ask to see the evidence behind the figure.
Read next: The 3 Types of Property Valuations Every London Landlord and Seller Should Know
Mortgage valuation
This is a lender’s security check, not a market-facing figure for marketing. It is designed to protect the lender’s risk position and can be conservative. Do not rely on it for pricing a sale.
Online estimates
Automated valuation tools are a useful starting point but cannot account for lease length, aspect, specification, refurbishments or building reputation. Use them as a guide only. Try EBI’s instant online valuation for a smarter estimate that blends EPC rating, Land Registry sales, local demand signals and building-level data, then follow up with a free in-person appraisal for accuracy.
What drives value in the London market
Location
Micro-markets matter. Transport links such as the Elizabeth line, Zone 2 and Zone 3 connectivity, school catchments and proximity to parks or water all move value. Two similar streets can trade very differently based on outlook, road noise or residents’ facilities.
Property fundamentals
Net internal area, layout and energy efficiency, ceiling heights, natural light, outside space, parking, EPC rating and recent refurbishments influence demand. For flats, lease length, service charges, building management, amenities and cladding status are material.

Condition and presentation
Well-presented homes sell faster and for more. Neutral decor, good lighting, repaired snagging and tidy kerb appeal reduce buyer friction and support stronger offers.
Market timing
Seasonality and macro factors influence sentiment, but the right pricing and presentation usually outweigh the calendar. If you need to sell, plan for a clear launch, sharp photography and an early price review cadence.
Adding value before you sell
Low cost wins
Fresh paint, minor repairs, deep clean, garden tidy, professional staging and high quality photography. See our checklist: DIY Hacks To Boost Flat Appeal And Sell Faster
High-impact projects
Kitchen and bathroom upgrades, an additional bathroom, reconfigured layout to create open plan living, loft conversion or rear extension where viable and consented. Always check planning and building control and model likely gross development value before you commit.
When to use a professional valuer
If the valuation will inform a court, tax or lending decision, commission a RICS report. For pricing strategy and launch execution, instruct an experienced London agent with proven results in your postcode and building type.
Why instruct Ernest-Brooks International
EBI combines local sales evidence with live buyer demand to give you a realistic figure and a plan to achieve it. Your appraisal includes comparable sales and under-offer data, competing stock analysis, recommended pre-market improvements, pricing and launch strategy, and an estimated time to secure the right offer.
From Canary Wharf and Limehouse to Chelsea and the City fringe, our team understands how London’s micro-markets trade and how to position your home for maximum interest in the first 14 days.
Book your free, no-obligation market appraisal today and get a clear, evidence-based view of what your home is worth and how to realise it.
FAQs
How accurate are online valuation tools
They are directionally useful but cannot see specifications, lease terms or building nuances. Use them as a starting point, then confirm with an in-person appraisal.
Do I need a RICS valuation to sell my house?
No. A RICS report is required for legal, tax or lending purposes. For a sale, a data-led market appraisal plus strong marketing is usually sufficient.
How often should I review my property’s value?
Annually for planning and whenever you refinance, insure or consider selling.
Does lease length affect value?
Yes. Below 90 years, the cost of extending rises, and the value can start to erode. Below 80 years, the marriage value applies, and buyers may discount further.
Will an EPC rating affect the sale price?
Higher ratings can improve buyer confidence and reduce running costs. Poor ratings can dent demand in some segments. Upgrades such as insulation and efficient heating can help.